02. What Makes a Bad Visual?

At 0:38, Josh mentions Cole Nussbaumer Knaflic of storytellingwithdata.com. She was introduced in an earlier concept in a previous version of this course.

Visuals can be bad if they:

1. Don't convey the desired message.
2. Are misleading.

This seems straightforward, but often visuals are created that do one or both of these unintentionally. There is an entire book that was published aimed at misleading visuals: How to Lie with Statistics.